How online casino loyalty programmes work

Online Casino Loyalty Programmes: How they work

Anyone who has ever set foot in an online casino probably knows that in addition to slots and a variety of entertainment, this kind of establishment offers its customers all sorts of bonuses. So today, our story will be about loyalty programs in online gambling houses. What exactly is a loyalty programme and what is it for, anyway?

A loyalty program is a specially designed marketing tool used to attract and retain players to a gambling resource. Their operating principle is quite simple, the longer a player stays in the game at a certain gambling establishment for real money and the bigger his account, the more he gets privileges, bonuses and prizes.

What are the rules of the programs

A loyalty programme consists of 3 points:

  1. Points are awarded only when playing slots. The minimum number of points in online institutions are awarded in roulette and poker. Other games do not accrue points.
  2. On the gaming account of the gambler accumulate all the earned points.
  3. Status or level of the gamer is fully dependent on the number of points accumulated.

How Loyalty Programs Work

The tiered system is the most used loyalty program, often offered to active gamers in various gambling establishments. Each online casino has different tiers. The accumulation of points leads the player from the lowest level to the highest. At the same time, he or she receives a huge amount of: freespins, bonuses and other rewards.

In addition to the tiered program, many gambling establishments have introduced a status system. The highest status is the most profitable for the gamer. Because he will be awarded additional bonuses, free spins and offers the most favorable rate for the exchange of points and cash.

A status upgrade depends entirely on the number of points accumulated. For a gamer to upgrade his level or status, he needs to try to earn points and all the benefits of the casino will be available to him.

what is the casino loyalty programme

How to properly accumulate points

The player has the right to accumulate points in any way he wishes. For example, he may be awarded points for the fact that he replenishes his gaming account. In addition, points are awarded for the status of his average or high deposit. If the gambler regularly plays the slots, the online institution it produces charges. That is, the more time a player spends playing, betting for real money, the more he will accumulate points.

If the online casino uses a tiered loyalty program, the player receives immediately after registration and replenishment of the game account first level.

The system in which the gambler raise the status must play the slot machines for real money a certain number of hours. Once he gets a level 1 or initial status, he is offered freespins and other bonuses and promotional offers and prizes.

In addition to all of the above, once a player advances to the next level or status, the casino makes him advantageous offers regarding gameplay and more.

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